A recent feature on the Harvard Business Review discusses how companies can find alternatives to costly acquisitions (and difficult integrations) in order to grow their top line. The HBR feature details 4 steps that can be taken by companies to effectively mine existing customer data, thereby maximizing their lifetime value. It is a disciplined process [...]
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Silicon Vally angel investor Ron Conway recently sent a note to the more than 100 portfolio companies he funds on how to navigate the new economic climate. While Mr. Conway writes about managing finances, The Radical Clarity Group would add a key point: have clearly defined priorities. Before cutting expenses or pursuing a merger, make [...]
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We hear a lot about Twitter lately. What is Twitter? In this article, Cory Treffilitti explains how he first sampled Twitter and then became addicted. Twitter is not just for communication between friends. Businesses and brands can benefit from the feedback that Twitter provides, and as Cory points out, can serve as an immediate focus [...]
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In the current economic climate small and mid-sized businesses are looking for ways to stay current with technology while saving money. One answer may be using the Internet (the cloud) to store your data and access applications. With cloud solutions businesses only pay for the space and services used. Many companies find this significantly cheaper [...]
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In the current economic climate it is vitally important to retain existing clients, almost more important than gaining new ones. Keeping clients calls for laser-like focus on their needss and understanding their goals, along with clarity of your company’s vision and priorities. In the day to day rush, we often forget the little things that [...]
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