We’ve often talked about Web 2.0 and mentioned applications that are quite sophisticated and still only used by early adopters. It is only fair that once in a while, we go back to basics and discuss some of the more mainstream technologies that can have great impact on your business.
While blogging could probably not yet be called mainstream, it is broadly used and its value is undeniable. It was one of the first means for netizens to start a true online dialog with each other. The Radical Clarity Group believes that no company, large or small, should be without a blog in this day and age.
We found a blog site that does a good job at explaining the basics. You can find it here.