It is hard to see work pile up and yet choose to have some R&R. In the words of Stew Friedman of HBR: “in the midst of this soul-crushing, terror-inducing recession, how can anyone think seriously, and without guilt, about undertaking activity that isn’t directly reducing costs or increasing revenues?” However, this is precisely what [...]
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We’ve written before about the need for a company to have clear priorities. With clearly defined priorities a business knows how to focus its time and resources. Too often in the rush of day-to-day business, companies loose touch with what is truly important and instead focus on what is urgent. Writing in the Harvard Business [...]
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In a difficult economy, people and businesses try to maximize resources as much as possible. As we have blogged in the past, Cloud-based computing is an effective way of shifting the burden of IT investment and equipment upgrades to application providers by subscribing to web services or using free web services for a growing number [...]
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Every day we are bombarded with bleak news about the economy. As business people we can react to it with resignation and move to cut workers and costs or we can view this as the ultimate challenge and move forward to reinvent our companies and create new businesses. Writing in the Harvard Business Review, Bill [...]
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Whenever a company makes big changes to its advertising campaign it should first invertise that story to its employees. By making employees aware first and securing their buy-in, companies ensure that their best brand ambassadors are on message with vendors, customers and consumers. Writing in Brandweek, Kenneth Hein looks at the new Pepsi campaign and [...]
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We were discussing assortment planning with a client this morning when the conversation turned to the topic of simplicity: simplicity of assortment, simplicity of communication. There is a lot to be said about not overcomplicating a message, be it a brand message or otherwise. Consumers are bombarded with options nowadays: consider the number of line [...]
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Looking at what’s going on in Washington or Sacramento, one would think that the art of compromise is dead. In both capitols our elected representatives view politics as a zero sum game, where winning is more important than moving forward and solving problems. Unfortunately, this can also happen in business: One side of a negotiation [...]
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Tax season is coming really soon and Entrepreneur Magazine’s blog has a useful if short post on guidelines for business deductions. Worth a quick read. The Radical Clarity Group – Business Accelerators
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Writing in Forbes, Kern Lewis says, “Marketing in the digital age offers entrepreneurs a bewildering array of enticing tools. But how to test them all with limited resources?” He recommends that businesses focus on the tools that most closely align with your strategic marketing plan, build on your believers, only tackle what you can manage [...]
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Mark Cuban, entrepreneur and owner of the Dallas Mavericks, recently created, in his own blog, a way for entrepreneurs to upload their business plans and open them up for his and the public’s scrutiny (and possible pilferage). He claims that if he likes an idea, he’ll take steps to fund it. He also claims that [...]
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